Post Executive Producer for social spots for Yardrunners, Nike's HBCU apparel and shoe line and program. Nike Yardrunners was created in 2020 to celebrate the rich heritage, history, and contributions of HBCUs and their alumni on global sport and culture.
Founded by Nike HBCU alumni, each year the initiative serves as an opportunity for teams at Nike to partner with HBCU trailblazers to create inspirational storytelling and philanthropy with and for the community.
Founded by Nike HBCU alumni, each year the initiative serves as an opportunity for teams at Nike to partner with HBCU trailblazers to create inspirational storytelling and philanthropy with and for the community.
Agency: Wieden + Kennedy Bodega / ECD: John "JP" Petty / Director+Photographer: Cam Kirk / Post Production: JOINT / Editor: Jasmine 'Mac' McCullough